SEO Services
Crexendo, a wholly-owned subsidiary of Imergent, offers a complete line of SEO and SEM services. Promoting your web site or increasing you businesses visibility is paramount to the success of your web strategy. Whether you are looking to generate traffic through lead generation, build on-site traffic to your website or expand your distribution opportunities off-site with new target audiences, we are ready to serve you with our upfront optimization services. Our approach encompasses solutions for link building, organic search, web analytics and conversion, and paid search. Experience and expertise are what differentiates successful search engine strategies and execution. We are commitment to providing businesses with a streamlined and measurable approach to SEO.
Our comprehensive and complete SEO suite of programs includes:
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Analytics
Making data driven decisions is a critical component to building, managing and maintaining a successful SEO program. Our robust analytics program compiles leading industry standard software with enhanced programming services; so that you maximize the benefits to ensure your company comes out on top in the search engines. Metrics ensure you are getting the best return on investment for your advertising dollars spent. Knowing the quality and success for each dollar spent is what separates successful campaigns from the rest of the pack. Crexendo’s analytics program includes:
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Link Building
Driving qualified data from other websites is a good way to getting your promotional efforts off to a good start. The goal of link building is to effectively drive qualified traffic from other websites to your website. Link building is easy to implement, and gets results quickly. If your business is new to marketing online, then Link Building is a great place to start. Make shopping online as easy as possible for your customers. By linking every relevant search phrase to the intended product you offer, we help customers quickly get where they're going. Our Crexendo Link Building programs include:
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Search Engine Optimization (SEO)
Free traffic to your website is generated, in large part, through search engine optimization or SEO. This traffic comes from the free search results in Google and other popular search engines. Content relevance, content freshness, and link popularity name just a few of the criteria search engines use to determine organic search rankings. Our full service Optimization System provides for both on-site and off-site optimization of your website. On-site optimization includes analyzing, among other criteria, keyword density and keyword distribution in the content on the core pages of your website. Our on-site optimization package includes editing the content on the pages to fit the necessary criteria. Imergent’s eCommerce solutions have integrated SEO tools and for full service optimization plans our Crexendo SEO program includes the following services:
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Conversion Rate Optimization
Before getting started on generating traffic to your site, consider benchmarking your conversion rate. You can get 10,000's of visitors to your website a day, but only strong website design and content will convert leads to purchasers. Knowing where your site is currently performing is an important start to a successful optimization system. Our Conversion Rate Optimization program includes a detailed expert analysis of your current website performance with a website improvement plan.
Paid Search/Search Engine Marketing (SEM)
The best way to test your website’s conversion rate is to employ a paid search campaign in the leading search engines, such as Google Adwords or Yahoo Search (formerly Overture). Testing your website's ability to attract off-site traffic from the search engines helps you test your offers. Immediate traffic helps you determine what should be changed to increase off-site buyer attention. Our full service Paid Search (SEM) program includes a detailed expert analysis of your current website performance with a website improvement plan.
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