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  iMergent Makes Selling On eBay Easier - StoresOnline Compatible with eBay Online Marketplace
Wednesday October 13, 10:59 am ET

OREM, Utah, October 13, 2004 - iMergent, Inc., (AMEX: IIG - News) a leading provider of eCommerce software for small businesses and entrepreneurs, enables entrepreneurs and small businesses to build online storefronts to efficiently and inexpensively sell products and services globally. As a certified eBay solution provider, iMergent is allowing its StoresOnline merchants' to sell on eBay even easier. In utilizing the StoresOnline eCommerce software platform on eBay, StoresOnline merchants will be able to:

  • Simply and efficiently post products for listing at the online marketplace in a merchant's existing store.
  • Update and add additional descriptions for item listings after the online marketplace event has been posted.
  • Easily start a new online marketplace using data from a previous, completed one.
  • Instantly view all products that have open online marketplaces via the gavel icon, which will be next to specific products in the merchant's product list signifying one or more open online marketplaces.
  • If desired, view only those products that have active online marketplaces.

Brandon Lewis, president of iMergent, stated, "We are dedicated to offering our customers new and exciting ways to master online sales and marketing. One of our company objectives is to lead the industry with continually improving software. StoresOnline now has the capability to link to a variety of online marketplace services. In fact, we received certification from eBay as a solution provider, which we believe creates more advantages for our StoresOnline merchants. Now with a few clicks merchants can enter their items for listing in the online marketplace, increase their customer reach and maximize their sales efforts."

Don Danks, chairman and chief executive officer of iMergent, stated, "One element of our growth strategy is to build mutually beneficial relationships. This product enhancement begins a relationship with eBay and marks a significant addition to our StoresOnline eCommerce software platform to both existing and prospective customers. We are a feature-rich and cost-effective eCommerce provider. Naturally, we will continue to evaluate additional relationships with eBay and other companies."

About iMergent
iMergent provides eCommerce solutions to entrepreneurs and small businesses enabling them to market and sell their business product or idea via the Internet. Headquartered in Orem, Utah the company sells its proprietary StoresOnline software and training services, helping users build a successful Internet strategy to market products, accept online orders, analyze marketing performance, and manage pricing and customers. In addition to software, iMergent offers site development, web hosting, marketing and mentoring products. iMergent typically reaches its target audience through a concentrated direct marketing effort to fill Preview Sessions, in which a StoresOnline expert reviews the product opportunities and costs. These sessions lead to a follow-up Workshop Conference, where product and technology experts train potential users on the software and encourage them to make purchases.

iMergent, Inc. and StoresOnline are trademarks of iMergent, Inc.

Statements made in this press release that are not historical in nature constitute forward-looking statements within the meaning of the Safe Harbor Provision of the Private Securities Litigation Reform Act of 1995. Such statements are based on the current expectations and beliefs of the management of iMergent and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. Such risks and uncertainties include, without limitation, the Company's continued ability to increase revenue; continue to increase earnings; continue to expand business internationally; continue to increase the number of workshops; continue to decrease bad debt expense; continue to maintain/increase training events; the success of the MIT relationship; the continued ability to use loans to increase liquidity and capital resources; the continued acceptance of new customer services practices; the Company's ability to attract and retain key management and other personnel. For a more detailed discussion of factors that affect iMergent's operating results, please refer to its SEC reports including its most recent Form 10-K and Form 10-Q. The Company undertakes no obligation to update this forward-looking information.


Contact:
     iMergent, Inc.
     Rob Lewis, 801-431-4695 (CFO)
     investor_relations@imergentinc.com
         or
     Lippert/Heilshorn & Assoc.
     Steve Kuzmic,  skuzmic@lhai.com 415-433-3777 (Investor Relations) 

Media:
Politis Communications, (801)523-3730
David Politis, dpolitis@politis.com

 
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